Trend Micro Anti Virus Demo



SOV helped Trend Micro create an Enterprise Protection Strategy executive flash marketing and sales demo that effectively increased market-share against its main competitor Symantec. SOV brought in legendary anti-virus marketing writer Tony Burgess (formerly with McAfee Security), to write an amazing and more effective script for the EPS process demo. SOV worked with a professional voice-over talent to lead the user through the treat of the 'Virus' in the SOV recording studio. The final piece was an engaging 4-minute, full-screen animation that was compiled into EXE and SWF formats for the Trend Team to use.

Objectives and Goals
Used Flash MX, Photoshop, and Illustrator. Worked with client, script writer and VO talent to project manage and produce final piece.

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